Learn how to make money with Google Adsense
One of the biggest questions facing anyone who has a blog or blog is how he can make money from it or make income from it. The problem is that many of the strategies involved in this are delayed in order to return to the person results such as SEO … Fortunately, the fastest solution or method for this entrepreneur lies in relying on Google AdSense .
The work of this strategy is very simple, allowing the owners of websites and blogs, as well as YouTube channels, to rent space or space from their pages on the web in order to display ads for companies and institutions, in return for obtaining income or revenue from that.
If you still do not know the Google Adsense program, and how it helps you generate profits and revenues by relying on the web pages that you have online, continue reading this text.
What is the Google AdSense ?
Google Adsense is a program that can be used for free for advertising, created by Google, and allows anyone to display funded ads through his website, through a blog, YouTube channel, or any application on Android, and in return, this person gets a commission or revenue .
It is exactly as if you were renting a place from your site or blog so that Google could enter and display ads through your site. Each time a user views or interacts with an advertisement, AdSense pays you an amount of money.
When you enter a site, and you see that it displays ads within it along the text you are reading, or on the sidebar or the side area of the site, this is an example that this site uses Google AdSense and hosts ads from other companies.
How does the Google Adsense work?
Fortunately, the work of the Google AdSense program is simple.
When the advertiser registers in the program to display his ads, he has two possibilities:
- Display sponsored links on the Google results page.
- Or displaying ads on the Display Network, which are the sites, blogs, channels and applications that provide space for these advertisements and advertisements.
When the advertising owner decides to display his ads on the display network, the advertisement enters the portfolio or portfolio of the tool, and Google evaluates the blogs and sites where this advertisement will be displayed.
How does Google choose the site where the ad will be displayed?
Contrary to what many people think, ads on Google AdSense are not random ads.
On the contrary! Instead of displaying ads randomly within the sites that participate in Google Adsense, the tool tries to distribute them among pages that are related or talk about the field of products and services that are being advertised.
This guarantees a higher conversion rate on the advertisement, given that the audience that accesses this site or blog will have more interest in what is being advertised within these advertisements.
As you noticed from this important paragraph, it is never enough to register with Google AdSense in order to start earning money or profits from your web pages, but rather this strategy must be compatible with the production of quality content in order for AdSense to send ads to your web page or blog In a way that suits your audience.
How to register in Google Adsense?
The Google AdSense registration process is so simple that you can finalize your registration just by following these detailed steps:
1- Go to the registration page .
2- Choose the email account you wish to register with.
It is worth noting that to create an account on Google AdSense you must have a private domain or domain , as partners whose domains are hosted on secondary domains such as tumblr , blogspot and wordpress are not accepted , if you do not yet have a private domain create your own domain.
4- Before accepting you to work on the program, Google needs to know if your blog content is in accordance with the company's rules.
Then ads start appearing on your page after this verification process. From the moment the registration is accepted, you can display ads on any page of your blog, provided that that page complies with Google's policies.
5- The last stage is to add the bank account number that you want Google to deposit the money for you that you earn and that checks ads.
6- After completing the registration process, Google sends an envelope to your mailing address bearing the subscription confirmation code. This process may take a maximum of two weeks.
How can you make money with Google AdSense?
At this moment, you may be wondering: How can I earn money through the Google Adsense program?
Currently, there are two ways you can collect profits through this program:
- CPC or Cost Per Click: In this option, money is paid to you every time a visitor or user clicks on an ad on your web page.
- Cost Per Thousand Impressions CPM or Cost Per Mille: In this model, you get money based on the number of visits that visitors make to your blog or site on the page where the ad is located.
How to earn profits through Google Adsense?
In the registration process, Google asks for your banking information, and it is through this account that you receive your payments.
Some important information about collecting profits from Google AdSense:
- Payments are made in dollars, by wire transfer, once a month, to partners who have reached a balance of $100 or more through the 21st of each month.
- The amount is converted into the local currency.
- Pay attention to the commissions charged by your bank for the transfer, if you consider them unfair, you can choose another platform that offers the same service at a lower price.
Types of ads on adsense
1- Text ads
Also known as sponsored links, text ads are the simplest ads you can display on your blog. It usually consists of a title, which is a clickable link that directs to the advertiser's page, one or two lines of text describing the product or service, and a web address that is displayed in green.
2- Display ads
Display ads are those banners that can be displayed at the top of the page, on the sides or even in the footer. There are more than 15 format options that you can choose for your ads, such as horizontal, vertical, landscape and square ads.
Don't forget to enable display ads in the Ads section or set a specific preference typical for the entire account.
These are interactive ads : HTML , animated gifs and videos. They usually attract more attention as they require an action from the visitor, but they can also affect the visitor's experience when used sparingly.
4- Links Ads Unit
Each links module presents a list of important topics, related to the site's content. When users click on an item from the list, they are directed to a Google Ads page about that topic. You get paid each time a visitor clicks on an ad on the page that appears.
How do you place your ads on Adsense?
Google AdSense partners can choose not only the type of advertisement they want to display, but also the dimensions and sizes of the advertisement, the image and the color of the text.
To learn more about it, you can read this Guide on Google .
Google adsense in Youtube
When your YouTube channel gains audience and attracts more traffic, it becomes beneficial to add it to AdSense to get paid through views. This is one of the main sources of money for digital influencers.
The first thing you need to do is to check that your channel is in an active monetization mode. In the Studio Settings menu , click on the Channel option, on the Get paid option, and select the Enable option.
Below, click on Monetization Settings, and you have two options: Create an AdSense account for your YouTube channel or add your channel to an existing account.
If you have a blog or a page registered in the program, we advise you to choose the second option, to “ skip ” the entire registration and analysis process again. So, it is enough to click on the “ Link Adsense and YouTube” button, and below, log in to Google Adsense normally and choose the option to accept the link .
When your registration is accepted, you see the title Hosted Account, on the home page of your AdSense account, it is worth noting that to earn money from your channel, you need to have at least one video submitted to YouTube, and this content must be free of any copyrights , so that you can make money from it.
Videos recorded from television or from a show filmed on a camera, shown without the permission or permission of the artists, cannot be sold and money can be made from them, for example.
How much can I earn from Adsense?
YouTube pays between $0.60 to $5.00 per thousand impressions (if you choose this method), and this amount varies depending on the field you work or write about. For example, to give you a more logical example: for a video that gets 100k views he can charge $500. This amount may increase or decrease slightly depending on the daily exchange rate.
This means that you can generate amounts and profits that are higher than the fixed salary that you can get, with just one video. The good news is that this amount always increases if you get more views, or gain more visits on your blog , that is, as long as this content is published, there is always a possibility that you will get a financial return through it . It's interesting, isn't it?
To increase your earnings through Google AdSense, you must use the right keywords to attract qualified visitors to your page, and of course, provide high-quality content so that these users interact with you.
Also, pay attention to the placement of ads on your page and try to place them in places that are visible to readers, and be careful not to negatively affect the visitor's experience.
To find out the best place to display your ads, there is no alternative other than experimenting : place the ad at the top of the page for a month, after that do the same test using the ads on the side end of the page or in the footer, compare the number of clicks obtained each time, until you reach To the best place where you earned the most clicks.
Advantages and disadvantages of being a partner in Adsense
As with any business model, being a Google AdSense partner offers benefits and disadvantages to the entrepreneur.
Advantages of subscribing to Google Adsense
1- You have a lot of advertising options for you
Advertisers who use Google AdWords have two options to display their advertising campaigns: search networks or display ads , on Google AdSense pages. This means that there are thousands of companies fighting over your space on your site or channel.
2- There is a compatibility between the advertisement and the field of conversation in the blog or the site
Google AdSense is different from other advertising programs as it distributes ads based on the niche you are talking about in your blog or website. In this way, you protect yourself from the risk of showing an advertisement that is not interesting or useful to the reader.
3- Variety of advertising formats
Adsense offers many formats such as sponsored links, image ads, rich media , gifs and videos. This variety of options gives you the freedom to choose the most important ad type to display. You only have to specify the format and dimensions of the ad, and the Google Adsense tool chooses the most appropriate advertising piece for you to display.
4- You decide which ads to display
Google AdSense does not display any content that is inappropriate for your audience without your permission. If Google chooses a company that doesn't fit your content or violates your principles, you can block that company from advertising on your page.
5- You have the opportunity to earn permanent revenue as long as you gain views
Every time an audience becomes interested in the ads shown on your page or channel, you have a chance to earn money.
In case you work on the principle of 1,000 impressions, the revenue is automatically given to you each time someone visits the page / views the video. If you're using the CPC model, that click has to be eligible, meaning if someone clicks on the ad and closes the page right after that, you won't get paid.
Disadvantages of join to Google AdSense
1- Your site must gain a lot of traffic
The amount you get from Google AdSense depends on many factors, but the deciding factor among them is the number and quality of the traffic or traffic you earn. And for a simple reason: the more visits there are, the more visitors you will have who will see your ad and thus the more chances you will have to earn clicks.
Blogs that are just starting to make money may lag behind with this business model, as they currently have fewer visitors.
2- Placed ads may negatively affect the user experience on your site
No one likes to walk into a site and become the target of a raft of ads, without even asking.
Although Google AdSense has a limit on the number of ads displayed on a page, this may affect the visitor's experience, especially if he accesses the site using his mobile phone, for example.
3- You may be late in getting the money owed to you
Another downside to working on Google AdSense is that you can withdraw the amount you earned through ad clicks if you manage to exceed $100 in your balance by the 21st of each month.
This may frustrate you if you are looking for a source of income with a quick and guaranteed return.
Is working through Google Adsense still worth it?
The answer to this question, “Is working through Google AdSense still worth it?” We meet him with another question: “Are you ready to work on your channel (blog or YouTube) based on attracting sufficient numbers of visits? .”
If your answer is yes, then Google AdSense is still considered useful for you, even if the goal is to obtain an additional source of income only.
For this strategy to work, you need to take some precautions so as not to hurt the experience of the advertisers and lose a lot of traffic due to the huge amount of ads displayed on your page.
It is worth noting that working as a Google AdSense partner does not mean that you have to give up the content industry, but rather that it is essential to be a reference for people in the field of speech.
In order to help you get more benefit from Google AdSense, we finally leave you our four important tips.
4 tips to help you get more out of AdSense
1- Choose very carefully where you want to display ads
The first advice that we give you is to choose very carefully the place or space that you want to provide from your blog or site in which ads will be displayed.
This is because these details affect the return or revenue that you can achieve from these ads, given that this program places the ads that pay the most in the places or space closest to the top of the site or blog, which generates more clicks.
Therefore, if your goal is to generate more profits through your site, allow ads to take advantage of strategic locations on your site or blog, so that they use the upper parts of the page.
2- Choose the correct formulas
In addition to paying attention to the space or place that you allocate for ads, you should also pay attention to the format of the advertisement. It is important that you take advantage of the best format in order to achieve the most benefit from the Adsense program.
Regular and popular formats pay good dividends and can get you good click rates as they don't have large or bulky ad texts and are easy to read.
Pay close attention to this aspect before you host ads.
3- Do not neglect the content industry
Google AdSense works on contextual advertising, which means that ads are displayed on your site in a proportionate and relevant manner to the content of the page. If there is no written content on your site or page, you will not get the opportunity to promote ads.
But it is never enough to just create content , you must provide quality content! Google always seeks to display ads on websites and blogs that provide important content to users and visitors.
That is why try to pay as much attention and care as possible to this issue, and always write original and innovative contents that help you shine among websites and blogs that talk about similar fields and topics.
When you write, always try to choose topics, articles, and angles that interest your audience. It is never useful to write important posts if you are not of interest to visitors and users who always read what you write and follow you.
4- Do not click on ads on your site
Our last advice to you is the following, and although it is obvious, many people make mistakes and do this, as they host ads and click on these ads themselves, thinking that this will make them earn more clicks and money.
However, this practice is dishonest, and it can also backfire on you, as Google algorithms or algorithms can detect such actions and when they notice any fraud attempts, they take the necessary measures, which may reach the limits of freezing your Google AdSense account.
As you have seen, through the Google Adsense program, it is possible to benefit from your site or blog and earn profits and revenues based on the numbers of visits that you earn.
Now you can start trying this, and if you do not have enough traffic on the website or blog, you must develop effective marketing strategies that will help you gain more traffic.
Share your opinion or questions via the comments section below the article as we speak to you.
All the best to you and see you in another post and another post
Peace be upon you!